General

I’m not an organisation, corporate or tourism provider. Can I still work with you?

The best way to find out if we are a good fit is to complete our website questionnaire. If we aren’t a good fit, we may be able to recommend someone reputable who is better suited to your project! If you are a small, service-based business, you may want to check out our DIT Package.

What is accessibility?

Not all website users have the ability to see things in the same way as the designer envisioned them, or interact with a website using standard methods. 1 in 5 people in Australia have some form of disability, and this includes people who are color blind (1 in 12 men, 1 in 200 women), have low vision (1 in 30 people), or are blind (1 in 188 people). While we don’t know the exact numbers, there are also many people who can’t see or use a mouse for whatever reason, deaf users whose first primary language is sign language, and visitors who use assistive software or hardware (such as screen readers) to access the web.

The Web Content Accessibility Guidelines (WCAG) are maintained by the Worldwide Web Consortium (w3). With forethought and planning, it is very easy to achieve the minimum AA guidelines, and we find that we can almost always achieve AAA level without compromising aesthetic design.

Good accessibility means designing a website with all users in mind right from the beginning, so that it provides a good experience for everyone.

What is user experience (UX)?

User Experience, or UX, is a process used to create products that provide meaningful and relevant experiences to users. It involves branding, design, usability and function, and unlike design alone, it relies heavily on evidence based decision making to ensure users are delighted at every turn. We are proud to be members of the Interaction Design Foundation & UX Australia. You can read more about our commitment to great UX here.

What is Information Architecture?

In short, Information Architecture (or IA) is the way that information and content is structured to make it as easy as possible for visitors to find what they want and need, in a way that is aligned with your goals. IA is a key principle of User Experience, and we use evidence based methods such as card sorting, tree testing and split testing to ensure your IA is top-notch. You can read more about our commitment to great IA here.

How long does it take to build a website?

Firstly a disclaimer – the answer to this varies greatly depending on a number of factors. The scope of the project, our existing workload, your existing workload, what resources and content you have already, and any scope changes throughout the project will all impact the final timeline.

Having said that, we generally recommend allocating between six to twelve weeks for a project. We typically include an estimated timeline in our proposals based on the factors just mentioned – which is one of the many reasons why we collect a bunch of information from you before quoting on a project.

Why do you use WordPress?

WordPress runs over a third of the entire internet. So there’s that… More specifically, over 60% of websites that use a CMS run on WordPress, with the next most popular CMS (Shopify, at the start of 2021) having a market share of only 5.2%. That means WordPress is well supported, constantly updated and it’s definitely not going anywhere! The market share of WordPress continues to increase over time, and it’s also Open Source – which means the future direction of WordPress is determined by the community (which we are proud to be a big part of).